Make Your Data Tell a Story
The key to any successful Salesforce
consulting business lies within its data.
Whether you are an international Platinum
Salesforce Consulting Partner looking to
implement $4.5M in consulting services, or
you are a boutique business specializing in a
specific niche, there is an expectation that you
are providing a service or product of certain
value.
If there's a failure to create the necessary data
points and architecture to convey a tangible
narrative around the business value that you
ultimately have provided to the end-user, more
times than not, the customer has either already
established that narrative for you - or worse,
has assumed there was no real value provided.
Both of these situations, while not uncommon,
tend to breed unhappy customers and
inevitably leads to attrition.